NIKA SOCIAL MEDIA PORTFOLIO
Build attention.
Grow demand.
Drive revenue.
We turn social media into a commercial growth channel — combining strategy, content, short-form video, creative testing and paid amplification to move people from discovery to action.
SELECTED SOCIAL IMPACT
Proof that content can travel — and bring people back to the brand.
Instagram and Facebook views
likes, comments, shares and saves
views on a selected Reel
within a selected beauty case
Selected figures reflect the specific reporting periods shown in the source portfolio. They are evidence of past performance, not a forecast.
JUMP TO A CASE
Different brands. Different audiences. One commercial standard.
COMICS & ECOMMERCEThe Awkward YetiReels up to 2.1M views
CLEAN BEAUTYPure Anada503K impressions
FASHIONUTOPIASTORE+11.5K followers
AUTOMOTIVEIce Creams75.7K monthly views
HOSPITALITYLe Passé Composé+368% profile activity
REAL ESTATECentury 2160.5M+ views
JEWELRYGorjana2.84M reached
APPARELMarine Layer3.42M+ views
AUTOMOTIVEChery / Omoda1.77M+ views
BEFORE WE POST
Social growth starts with a reason to pay attention.
We build the commercial logic before the content calendar: who the brand needs to reach, what will make them care, and which action should follow.
Audience intelligence
Segments, motivations, objections, content behavior and market context.
Content system
Pillars, formats, hooks, visual direction, cadence and campaign moments.
Distribution
Organic reach, paid amplification, creator content and platform optimization.
Measurement
Reach, interactions, profile actions, site traffic, leads and sales signals.
COMICS · ECOMMERCE · USA
The Awkward Yeti
Expanding the reach of an established comic universe while preserving the humor, characters and recognizable creative identity that made the audience care in the first place.
2.1Mtop selected Reel views
355Kselected Reel views
135Kselected Reel views
119Kselected Reel views
What this created for the client
A repeatable short-form content engine that kept the original IP recognizable, reached audiences beyond the existing fanbase and created more discovery opportunities for the wider ecommerce ecosystem.
CLEAN BEAUTY · CANADA
Pure Anada
Using Reels-led content and sharper performance tracking to introduce an ethical beauty brand to substantially more non-followers.
503Kimpressions
289.5Kaccounts reached
285KReel impressions
+3,963%non-follower reach
How we achieved it
We aligned the content mix with discovery behavior, prioritized Reels as the growth driver and tracked follower versus non-follower performance to guide each new creative decision.
HANDMADE FASHION · GERMANY
UTOPIASTORE
Building rapid awareness for handmade beaded bags and corsets through social-first creative and audience optimization.
115.5Ktotal views
+11.5Knew followers in 30 days
47.4Ktop Reel views
+51.5%profile visits
How we achieved it
Targeted campaigns and visual content were optimized around non-follower discovery, with performance tracking used to identify the products, formats and markets producing the strongest response.
WHEELS & TIRES · ARIZONA
Ice Creams Wheels & Tires
Combining product-led Reels, organic content and paid distribution to keep a local automotive brand visible to both enthusiasts and new customers.
75.7Kmonthly views
18.7Kaccounts reached
+98%reach growth
29.8Kfollower base
How we achieved it
We centered the feed on wheels, lifted trucks and off-road transformations, then balanced organic reach with paid amplification and measured which content brought new audiences into the profile.
CONTENT WITH A JOB TO DO
Reach is the beginning. The next action is the strategy.
FINE DINING · MONTREAL
Le Passé Composé
Turning elevated brunch content into stronger customer intent signals for a destination restaurant.
26.5K30-day views
+368%profile activity
1,700profile visits
+1,100%address taps
What this changed
Social activity became more connected to restaurant discovery: more profile visits, external link taps and address taps indicated stronger movement from content consumption toward an in-person visit.
REAL ESTATE
Century 21
Scaling trust and visibility through high-retention, shareable real-estate content with a lead funnel behind the attention.
60.5M+total views
2.58Minteractions
649Kshares
30.6Kprofile visits
How we achieved it
We used analytics-backed scaling to identify viral patterns, strengthened platform presentation and connected the resulting visibility to clearer profile and lead-funnel actions.
JEWELRY · CALIFORNIA
Gorjana
Introducing an affordable-luxury jewelry brand to new audiences while converting discovery into profile activity.
2.84Maccounts reached
92.3%non-followers
80K+accounts engaged
10.8Kprofile visits
How we achieved it
We strengthened content discoverability, aligned visual and engagement strategy with everyday-luxury intent, and tracked which placements drove exposure beyond the existing community.
APPAREL · SAN FRANCISCO
Marine Layer
Extending a sustainable lifestyle brand beyond its follower base with content designed for sharing and saving.
3.42M+views
96.3%from non-followers
133K+interactions
13.3Kprofile visits
What this created
A wider discovery engine: lifestyle-driven creative generated 58K likes, 40K shares and 34K saves, bringing significantly more potential customers into contact with the brand.
AUTOMOTIVE · EUROPE
Chery / Omoda
Building visibility and relevance for a future-facing automotive brand entering European audiences.
1.77M+views
54.9Kinteractions
23Ksaves
6.4Kprofile visits
How we achieved it
We combined market-aware content, audience expansion and creative optimization to translate product innovation into social formats people would save, share and explore further.
WHAT YOU CAN ENGAGE NIKA FOR
One service or the full social growth system.
Social strategy
Audience research, positioning, channel role, content pillars and KPI framework.
Content production
Copy, design, Reels concepts, carousels, stories and campaign assets.
Paid amplification
Creative testing, audience strategy, campaign optimization and retargeting.
Community & reporting
Engagement systems, performance review and next-action recommendations.
THE CLIENT OUTCOME
A social presence that creates more ways to grow.
More discovery, stronger brand memory, clearer customer actions and a repeatable system that helps the team understand which ideas deserve more investment.
New audiences discover the brand.
Consistent creative builds recognition.
Profile, link and location actions increase.
Performance data improves the next campaign.
YOUR SOCIAL GROWTH OPPORTUNITY
Let’s turn your next post into part of a bigger system.
Talk to Veranika about strategy, content, creative production, paid social or a complete channel rebuild.
Book a social strategy call ↗